A flat-fee, fixed-scope project for firms that want a concrete deliverable before committing to an ongoing relationship. Often the "foot in the door" that leads to an advisory or fractional retainer.
Discovery sessions with ELT, sales, and delivery
Market and competitive analysis for new service line or up-market move
Financial modeling: GM, spread, pricing, ramp assumptions
Deliverable: Growth Strategy document with a 12-month execution roadmap
Value-based priced project. Internally, you can assume your hourly rate can be double what you would typically do within a retainer model - or whatever total project rate is justified for the value you are bringing. Hourly rates and hours are not discussed within this type of engagement - only the end deliverables.